just bean'
smpl

Meet the bean

He's a simple guy.

He's a bean. He sits with his arms crossed and his legs out, and he is in no particular hurry to be anywhere. He doesn't have a backstory. He isn't trying to tell you anything. He's just bean' smpl.

We liked that enough to build a whole thing around it. Heavyweight cotton, in the colours the cotton already came in, printed in runs small enough that we know roughly who's got one. Nothing gets made until enough people say they want it — which is what the list downstairs is actually for.